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Pronounced: dyoo · Sanskrit for "radiance from the sky"

 

Dyu is a supercritical Amla and Saffron day serum — your daily dose of Vitamin C, formulated the way Ayurveda intended. Potent, pure, and bioavailable.

 

Supercritical CO₂ extraction preserves the full spectrum of Amla's vitamin C — one of the most stable and bioavailable forms found in nature. Unlike synthetic ascorbic acid, this doesn't oxidise, doesn't destabilise, and doesn't irritate.

 

Apply every morning after cleansing and misting. Dyu sits beautifully under moisturiser or facial oil.

 

Consistent use for 21 days will show significant results.

 

Artisan crafted in India.

 

Consciously and sustainably sourced.

Dyu - Amla Saffron Serum

₹400.00Price

Delivers potent, stable Vitamin C daily

Brightens dull and uneven skin tone

Fades pigmentation and dark spots

Protects against environmental oxidative stress

Supports natural collagen production

Hydrates without heaviness

Suitable for use under moisturiser

Non-irritating — safe for sensitive skin

WHAT IT DOES  

What your skin will notice.

  • Evens out skin tone & pigmentation 

  • Reduces fine lines & signs of ageing

  • Balances skin's natural pH

  • Protects against environmental damage

  • Imparts a natural, lasting glow 

  • Supports natural collagen production

  • Maintains a blemish free complexion

  • Non-comedogenic - will not block pores

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Why I made this

"Cāru was the first product I made for myself. It still is."

When I started researching clean beauty, saffron kept appearing — in ancient Ayurvedic texts, in modern clinical studies, in my grandmother's kitchen rituals. The more I understood about supercritical extraction, the more I understood why. This method preserves what heat and solvents destroy. The result is an oil that absorbs like a serum and works like nothing I had found on any shelf.

"I use Cāru every evening. That's not marketing. That's what happens when you stop fighting your skin and start listening to it."

WHAT IT FEELS LIKE 

TEXTURE

COLOUR

AROMA

ABSORBS

Luxurious & Smooth

Intense golden hue

Like a serum

Saffron & Earthy

WHAT'S INSIDE

Key Ingredients - and why they're there 

Every ingredient in Cāru was chosen for a reason. Nothing is here for texture, marketing, or filler.

Hero Ingredient

Supercritical Saffron (Crocus sativus)

Extracted without heat or solvents — preserving full potency of crocin, safranal and picrocrocin. Brightens, evens tone, fights oxidative stress at the cellular level.

Vitamin A source

Supercritical Rosehip

Rich in Vitamin A and essential fatty acids. Supports natural collagen synthesis and visibly reduces fine lines with consistent use.

omega 7 rich

Supercritical Sea Buckthorn

One of nature's richest Omega 7 sources. Deeply nourishing, repairs the skin barrier, and imparts the golden glow Cāru is known for.

rasā's signature

Rosa Damascena (Damask Rose)

The fading petal behind Rasa's brand colour. Anti-inflammatory, deeply hydrating, one of the most studied botanicals in Ayurvedic skincare.

YOUR EVENING RITUAL

How to use Cāru

1

Cleanse

Remove the day with Mrjā cleansing paste or your preferred Rasa cleanser.

2

Mist

Apply Rosa Damascena hydrosol to damp skin. This is an essential step  as it primes your skin to receive the oil.

3

Apply Cāru

Warm 3–4 drops between your palms. Press gently into face and neck. Do not rub.

4

Protect

Cāru works overnight. Wake up to skin that looks rested, replenished and quietly radiant.

Ayurveda doesn't rush. Consistent use for 21 days will show significant results. Trust the process. 

COMPLETE YOUR RITUAL

Cāru works best as part of a ritual.

Layer these products in order for the full rasā evening ritual.

1

Cleanse

Mrja

2

Mist

Rosa Damascena floral water

3

Treat

Chandra Night Serum

4

Nourish

Cāru

COMPLETE YOUR APOTHECARY

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Use before Cāru in your ritual

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Step 1 of the evening ritual

Mrja - Cleansing paste​

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Evening Elxir for your skin

Caru -  Saffron face oil

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Rooted in Ayurveda. Honest by nature

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